The place behind the detail.

The Ain Asserdoun Heritage Centre presents the natural and cultural heritage of the Beni Mellal-Khenifra region: its landscapes, landmarks, monuments and archaeological sites, its vernacular architecture, from the ighrem to the old medinas, and its crafts and living traditions.

Weaving, costumes and jewellery, the horsemanship of fantasia and popular arts such as Ahwach and Ahidous are presented with audiovisual material and texts in Arabic, English and Amazigh.

The centre stands among the gardens of Ain Asserdoun, one of the main springs flowing from the slopes of the Middle Atlas. The site has been classified as national heritage since 1947, and its gardens, channels and walls were being restored in 2021.

The spring and gardens are a public park. The kasbah of Ras el Ain on the hill above is a separate classified monument, attributed to the Alaouite sultan Moulay Ismail. Neither is part of the centre’s ticket.

• Explore the history of Ain Asserdoun→

Construction of the centre began in January 2021, during the rehabilitation of the Ain Asserdoun site, and it opened to the public in the summer of 2024 in a modern building among the gardens.

This history belongs to the place and the people who shaped it. The History page offers a longer introduction, and the timeline gives a short route through selected milestones.

• Read the history of Ain Asserdoun→
• Explore the timeline→